OUTBACK OPAL TOURS Pty Ltd (ABN 31 1 460 702 77) understand the importance of protecting your privacy. Any information we collect from you may be used for any purpose associated with delivering our tours. We may from time to time have to pass your details onto our agents, service providers or other suppliers to enable us to deliver our service. We educate all of our staff about the requirements of the National Privacy Principles, the Privacy Act and GDPR.
How we collect your data
When you visit our websites www.outbackopaltours.com.au and use our services, we collect personal data. The ways we collect it can be categorized into the following:
Information you provide to us directly
When you visit or use some parts of our websites and/or services we might ask you to provide personal data to us. If you don’t want to provide us with personal data, you don’t have to, but it might mean you can’t use some parts of our websites or services.
Information we collect automatically
We collect some information about you automatically when you visit our websites or use our services, like your IP address and device type. We also collect information when you navigate through our websites and services via cookies, including what pages you looked at and what links you access. This information is useful as it helps us get a better understanding of how you use our websites and services so that we can continue to provide the best experience possible (e.g., by personalizing the content you see). Cookies will not collect personal information such as your name, email address, postal address, or telephone number.
Information we get from third parties
The majority of information we collect, we collect directly from you and will only use in the delivery of our service. Sometimes we might collect personal data about you from other sources, such as travel agents or other trusted third parties. We use this information to supplement the personal data we already hold about you, in order to better inform, personalize, and improve the services we deliver.
If we don’t collect your personal data, we may be unable to provide you with all our services, and some functions and features on our websites may not be available to you.
Additionally, we also collect data from you via the following methods;
Display Advertising and Remarketing
We use the following Google Analytics Features: ‘Remarketing with Google Analytics’ and ‘Google Analytics Demographics and Interest Reporting’. While you browse our website, Google Analytics collects additional data via Google advertising cookies. Google Analytics user and event data are retained for 26 months. If you do not want Google Analytics to collect this data while you are browsing our site, you can opt-out by installing the Google Analytics Opt-out Browser Add-on.
Remarketing Audiences collected by Google Analytics can be used across devices for AdWords if you have a google account and have opted in to cross-device remarketing. Google associates your browsing history across multiple devices when you’re signed in to your Google account. You may then be served remarketing advertising when browsing on your desktop, mobile, or tablet.
Interaction with our live chat platforms
This service allows users to interact with our staff directly from the pages of www.outbackopaltours.com.au. This is a support mechanism aimed to assist you with information about our products and provide you with booking assistance should you require it. You may be required to enter your name and a contact email to use the service and all conversations are logged.
This is a remarketing and behavioral targeting service provided by Facebook, Inc. that we use to connect your activity on our website www.wayoutback.com.au with the Facebook advertising network.
Facebook Ads conversion tracking
Facebook Ads conversion tracking is an analytics service provided by Facebook, Inc. that connects data from the Facebook advertising network with actions performed on www.wayoutback.com.au
Facebook Custom Audience
Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of www.wayoutback.com.au with the Facebook advertising network.
How we use your data
We use collected information about you to process your requests and booking/ payment transactions, to provide you with information that is relevant to your booking with us, and to support and facilitate your usage of our services.
Your information is always stored securely and protected from unauthorized access. You have the right to request to be removed from all of our records at any time and can do so by emailing [email protected]
We do not sell information that you have submitted to us to any third party however we may from time to time pass your information onto one of our trusted contracted partners in order to assist us in delivering a part of your tour or service.
Your Rights and Choices
You have the right to object to the processing and collection of your personal data, and to withdraw your consent at any time, except where otherwise determined by applicable law. Please understand that removing yourself from our databases may jeopardize our ability to provide you with your requested travel Services.
You can request at any time the export and provision to you of the Personal Data we hold on you and/or the deletion of your Personal Data from all our systems. For your protection, we may take steps to verify your identity before providing you the requested information. Please note that there may be elements of your Personal Data that we must retain for a period of time following your request for deletion based on accounting and legal legislation.
European Union General Data Protection Regulation (GDPR)
We have updated our Service and processes as required by GDPR, including giving data subjects in the European Union the following rights
- Right of access
- Right to rectification
- Right to erasure
- Right to restriction of processing
- Right to object
- Right to data portability
Acceptance of these terms:
By making inquiries and travel reservations on our Websites and on the other channels such as Live Chat, Facebook, phone, and email you are accepting this policy. If you do not agree with this policy, please immediately stop using our Services and request the deletion of your data. Your continued use of the Service following the posting of changes to this policy will be deemed your acceptance of those changes.
If you have any further questions regarding the privacy of your personal information please email [email protected]